Humane's AI Pin got trashed by a YouTuber, and it sparked a firestorm over whether that's fair

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YouTube tech reviewer Marques Brownlee gave a scathing review of Humane's new AI pin. One Humane staffer conceded the feedback was "honest" and "solid." Some X users said Brownlee's review would mark a death knell for the company. NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read preview Thanks for signing up! Access your favorite topics in a personalized feed while you're on the go. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . You can opt-out at any time. Advertisement Marques Brownlee, the massively influential YouTube tech reviewer whose channel moniker is MKBHD, delivered a scathing review of Humane's new AI Pin Monday, which he titled "The Worst Product I've Ever Reviewed… For Now." While one Humane employee took the feedback in stride, the video sparked a firestorm on X, with one detractor calling it "almost unethical" for Brownlee to have posted the review given his vast influence and ability to dent an emerging company. This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. Have an account? Log in .