Pixar Lays Off 175 Workers as It Returns Its Focus to Films

2024-05-21 16:10:09+00:00 - Scroll down for original article

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One problem: Disney had weakened the Pixar brand by using its films to build the Disney+ streaming service. Starting in late 2020, when many multiplexes were still closed because of the coronavirus pandemic, Disney debuted three Pixar films in a row (“Soul,” “Turning Red” and “Luca”) online, bypassing theaters altogether. The layoffs on Tuesday, which were reported earlier by The Hollywood Reporter, acknowledged another reality: Pixar, like other Disney-owned studios, including Marvel, lost its focus when it was pushed to create original programming for Disney+. At the time — around December 2020 — Disney was pouring money into the streaming service in a wild and ultimately unsuccessful effort to attract up to 260 million subscribers worldwide. It had 87 million at the time. It has about 154 million today. Robert A. Iger, the chief executive of Disney, has since reversed course, emphasizing cost containment and quality — less can be more, if the standards are high. He has said repeatedly over the past year that the creative teams at Disney were stretched too thin by the streaming strategy. As part of the retrenchment at Pixar, “Elio,” a movie about an 11-year-old boy who is inadvertently beamed into space, was delayed. It was supposed to arrive this March. Disney pushed it to June 2025. (Pixar’s next film in theaters will be “Inside Out 2.” It is scheduled for release on June 14.) Pixar’s original series for Disney+ included “Cars on the Road,” focused on the “Cars” characters Lightning McQueen and Mater, and “Dug Days,” a series of shorts about the dog from the movie “Up.” The studio’s last original Disney+ series, “Win or Lose,” about a coed middle school softball team, will arrive late this year.